Selling advertising space is one of the most popular ways to monetize your blog or website˳ However, instead of marketing your site to individual clients, you can save a lot of time and earn a steady stream of income by teaming up with banner ad networks˳ This means you don’t have to create your own products to sale on your website or act as an affiliate and promote products created by others˳ By selling ad space, you’re essentially getting paid every time someone clicks on an ad that’s on your website˳ Of course, the size of the cash flow depends largely on the number of relevant ads you display˳ The more ads you display and the more clicks you receive, the higher your income˳ However, with so many banner ad networks for publishers available online, knowing the right one for you may not be easy˳ Here are some important factors you should consider before joining such networks˳
Control over Displayed Ads
The best banner ad networks do have comprehensive interfaces where publishers can preview a banner, and choose whether they want the specific campaign to be displayed on their websites˳ This is useful especially, if you and/or your visitors are against certain types of advertising˳ For example, those that contain references to gambling, tobacco products, or adult content˳ A good network will let you know about these ads through visual flags in your administration area˳
Targeting
Irrelevant ads not only annoy your website visitors, but also lead to very few conversions˳ So, it?s important to make sure that the network you want to join provides ads that are relevant to your area of specialization˳ Your readers are more likely to click on ads of products or services that they?re interested in˳
Payout Schedule
There are some networks that don?t pay at all, while others take up to four months to pay publishers˳ Do your research well, and join only those agencies that have proven to pay promptly˳ Good networks pay anywhere from every two to four weeks after the clicks have taken place˳
Terms and Conditions
Before joining banner ad networks, make sure that you have read their terms and conditions carefully˳ This is important to avoid breaking the rules that may cause your account to be banned, and consequently lose your money˳ Since fraud is a major problem in the banner ad industry, you need to look for a network which takes fraud cases seriously, but still gives you enough room to move˳
Rates
Unless you find advertisers by yourself through direct advertising, the chances of finding $10˳00 CPM (cost per thousand impressions) ads are pretty slim˳ However, if you shop around carefully, you can still be able to find networks that pay at least $1˳00-$5˳00 CPM˳
Let these factors guide you as you choose the best banner ad networks to monetize your website˳
Source by https://ezinearticles˳com/?Factors-to-Consider-Before-Joining-Banner-Ad-Networks-As-a-Publisher&id=8918483
