Dsquared2 ignited Milan Fashion Week 2025 with a dazzling show, commemorating their impressive 30th anniversary. The perfect blend of fashion, music, and pop culture icons created a spectacular visual feast.
A Luxurious Nightclub Runway
This year’s Dsquared2 runway was designed as a glamorous nightclub, where the brand’s signature icons took center stage. Styles such as “Canadian cowboy,” “disco queen,” “rebellious rocker,” “sleek leather enthusiast,” and “red carpet starlet” were vividly recreated, embodying Dsquared2’s signature rebellious and alluring spirit. Twin designers Dean and Dan Caten further cemented their 30 years of impact on the global fashion scene.
A Star-Studded Visual Feast
To mark this momentous occasion, Milan Fashion Week became the stage for a spectacular performance. Doechii, the rising star who won a Grammy, made a strong impression in a daringly cut-out outfit, emerging from an armored car filled with cash. Rapper Doechii, alongside renowned models like Naomi Campbell, Alex Consani, Irina Shayk, Amelia Gray, Tyson Beckford, Alton Mason, Isabeli Fontana, and NLE Choppa, ignited the energetic runway atmosphere.
Models flawlessly showcased the signature Dsquared2 designs, from powerful, Western-inspired, and innovative denim styles to alluring, rebellious outfits with delicate feather accents. Isabeli Fontana, the Brazilian model, captivated attention with a kaftan-inspired silk gown featuring multi-colored crystals. This bold gown quickly became a trending topic on social media.
Fashion and Entertainment Intertwined
This collection wasn’t just about fashion; it was a fusion with renowned brands like Magliano, Vaquera, Ducati, and Kiss, injecting fresh energy into Dsquared2’s classic designs. The Milan nightclub-inspired runway transported viewers to a fictional New York warehouse, reflecting Dsquared2’s free-spirited nature. The “I Love D2” print underscored the brand’s origin and devotion. Innovative designs, like roller skates and sheer sequin skirts, showcased the brand’s ongoing spirit of innovation.
A Surprise Ending
The show concluded with actress Brigitte Nielsen appearing in a police officer’s attire, “escorting” the Dsquared2 founders. A spectacular “escape” act brought this impressive show to a close. Doechii and JT further energized the atmosphere with their performance of the song “Alter Ego.” A star-studded ensemble created a grand, artistic, and exciting fashion party at Milan Fashion Week 2025.
Source Images: Dsquared2, CityNews Calgary
