The Dominance of Karaoke During Tet
According to YouTube’s trending chart on February 3, 2025 (the sixth day of Tet), as many as 14 karaoke videos were among the top 30 most popular in Vietnam. In total, nearly 20 karaoke songs created a frenzy during the Tet break of the Year of the Dragon.
It’s no surprise that karaoke has become the top choice for family gatherings during Tet. With simple devices like smartphones or TVs connected to the internet, people can easily set up their own “stage” at home.
Family enjoying karaoke during Tet
The Appeal of Bolero and Sentimental Music
Familiar bolero songs like Sầu tím thiệp hồng and Câu chuyện đầu năm continue to lead the charts. This genre is particularly suitable for middle-aged audiences who frequently organize and participate in home karaoke sessions.
Notably, karaoke versions of bolero songs have not only outperformed youthful music but also surpassed the comeback MV of Jennie from Blackpink, a globally renowned K-pop artist.
Insights from Content Producers
Ms. Lâm Oanh, Business Director of BH Media, stated: “This year, our company had 18 trending videos, a rare achievement. It clearly reflects the musical preferences of Vietnamese people during Tet.”
Mr. Huỳnh Lê, owner of the Karaoke Huỳnh Lê channel, shared: “Our views surged by 80-90% during Tet, with approximately 35 million views during the recent holiday period.” Similarly, the Thanh Ngân Live Music channel reported a four to fivefold increase in listeners compared to usual.
Conclusion
Karaoke is not just entertainment; it also fosters family bonding during Tet. The dominance of karaoke on YouTube accurately reflects the needs and preferences of the majority of Vietnamese people. For the best karaoke experience, prepare your favorite song list and quality equipment before Tet.
Source: dantri.com.vn
