This guide offers you actionable examples of how to use text messages to boost your business˳
PROMOTE YOUR BUSINESS
Encourage customers to visit more and spend more˳ Use text messages to get your offer through to your customers-every time!
IMPROVE OPERATIONAL EFFICIENCY
Ensure managers stay on top of critical issues with automatic text alerts on customer service issues, operations, or even theft˳
AUTOMATE CUSTOMER ENGAGEMENT
Reduce your own administrative efforts without sacrificing great customer service˳ Keep customers engaged with automated text messages˳
“Know what time it is? Haircut time! Come in for a haircut this Tuesday and receive 20% off your service!”
Promote Your Business
Wouldn’t it be great if you could ensure your amazing promotions are being seen by your customers? Text messages provide that kind of
visibility-with most messages being read within seconds of pressing ‘send’˳ With targeted segmentation, customers receive the right promotion
at the right time, and you receive incredible results˳
Use text messages to…
BOOST TRAFFIC ON LOW-PERFORMING DAYS
1 UPSELL, CROSS-SELL, OR ADD-ON SERVICES
“Hi Michelle, we are looking forward to seeing you at the spa for a
massage! If you’d like to add-on a pedicure, we’re offering a 10%
discount for both appointments – today only!”
2 ANNOUNCE EVENTS
“Sneak away for a special girl’s night and come home looking years
younger˳ Curious? Join us for a Botox party this Thursday night!”
For instance, if you have an empty schedule on a
certain day, send out a campaign to guests who visited on the
same day exactly 6 weeks ago, inviting them to come back in˳
3 REMIND GUESTS TO COME IN WHEN THEY HAVEN’T VISITED IN A WHILE
“Hi Susan! It’s been awhile since you’ve come in for your regular spa facial˳ Since you’re one of our favorite guests, we’d like to give you
10% off your next appointment˳ We hope to see you again soon˳”
4 SELL RETAIL BY OFFERING A DISCOUNT OR PROMOTING A NEW LINE
“Is your skin-brightening cream running low? Don’t worry, we have more at the spa! Come in this week to replenish your supply and
you’ll receive 15% off˳ http://www˳spabliss˳com/webstore “
5 PROMOTE SPECIAL HOLIDAYS AND GIFT CARDS WITH A DISCOUNT OR PROMOTION
“What’s better than a box of chocolates on Valentine’s Day? A salon gift card, of course! We’re sweetening the deal with a 10% discount
on gift cards this week˳”
“Celebrate Mother’s Day together! Buy a $100 gift card for mom and you get a $25 gift card free˳”
This is just the beginning˳
With Zenoti ‘s automated marketing features for your Spa, Salon business, you have the power to run virtually any promotion to encourage new business˳
With incredibly flexible segmentation tools, you ensure the right message goes to the right customer with minimal effort˳ It’s easy and drives real
business results˳
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